Budlight Presents

Mr. Really, really, really, bad dancer, is one of the most humorous ad's from Bud light. The "real men of genius" commercials have been around since 1998 and can be heard on the radio or seen on the television. They started off just making 6 of these and now have over 158! Beer commercials rely a lot on advertisement to sell their product. They use humor to get the audience’s attention. When you hear “real men of genius,” you’re not expecting to hear a beer commercial following, until the commercial goes into a not too far from the truth of some of the things men do. “Arms swinging, knees bending, head bobbing to no particular rhythm. You're either dancing or having a seizure. (Call me a doctor!)As soon as you hit the dance floor the taunts begin. "Is that all you got playa?" Unfortunately, yes that's all you got. Who's in the house? Some guy who can't dance, that's who's in the house. (You’re a star).” The “real men of genius, Mr. really, really, really, bad dancer,” is one of the first commercials that was debuted for the “real men of genius” and is considered one of the top commercials aired. As you can read here where the humor comes in but in the clip you also see what a really, really, really, bad dancer actually looks like. At the end of these commercials they state “So crack open an ice-cold Bud Light Mr.”, whatever the theme of the commercial they have decided on. In these commercials the first thing that is stated is “Bud light presents” and at the end they have Mr. Whoever, “crack open an ice-cold Bud Light Mr. Whoever.” So using bud light in the beginning and end was a good way to brand familiarize the audience, and kept their attention using humor. Wanna go crack open one now?!